International Management: Managing Across Borders and Cultures (6th Edition)
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Book Details
Author(s)
Helen Deresky
Publisher
Prentice Hall
ISBN / ASIN
0136143261
ISBN-13
9780136143260
Marketplace
France 🇫🇷
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Description
Key Benefit: International Management, 6/e, explores the dynamic global environment of business management, by exploring political, legal, technological, competitive and cultural factors that shape corporations worldwide.
Key Topics: The author examines cross-cultural management, competitive strategy, and current trends in the global arena.Â
