Microeconomics & MyEconLab Student Access Code Card (3rd Edition) (Pearson Custom Business Resources)

Key Benefit:  Hubbard & O'Brien are still keeping it real in the third edition with new and updated coverage that reflects the current state of the economy and the recent financial meltdown.

 

Key Topics:

MICROECONOMICS:  Economics: Foundations and Models; Trade-offs, Comparative Advantage, and the Market System; Where Prices Come From: The Interaction of Demand and Supply; Economic Efficiency, Government Price Setting, and Taxes;  Externalities, Environmental Policy, and Public Goods; Elasticity: The Responsiveness of Demand and Supply; Firms, the Stock Market, and Corporate Governance; Comparative Advantage and the Gains from International Trade; Consumer Choice and Behavioral Economics;  Technology, Production, and Costs; Firms in Perfectly Competitive Markets; Monopolistic Competition: The Competitive Model in a More Realistic Setting; Oligopoly: Firms in Less Competitive Markets; Monopoly and Antitrust Policy; Pricing Strategy; The Markets for Labor and Other Factors of Production; The Economics of Information; The Tax System and the Distribution of Income

 

Market:  For anyone in business who wants to benefit from understanding the economic forces behind their work.