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The Strategy Process: Concepts, Contexts and Cases

Name: The Strategy Process: Concepts, Contexts and Cases
Author: James Brian Quinn, Henry Mintzberg, Robert M. James
ISBN: 9780138508920

AuthorJames Brian Quinn, Henry Mintzberg, Robert M. James

PublisherLongman Higher Education

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Book Details

Author(s)James Brian Quinn, Henry Mintzberg, Robert M. James

PublisherLongman Higher Education

ISBN / ASIN0138508925

ISBN-139780138508920

Sales Rank5,050,181

MarketplaceUnited States 🇺🇸

Description

The book maintains the basic outline of the previous editions but components have been replaced and revised to make a book more relevant to the European audience.