Driving over a Cliff?: Business Lessons from the World's Car Industry (The Eiu)
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Book Details
Author(s)
Graeme P. Maxton, John Wormald
Publisher
Addison-Wesley Pub (Sd)
ISBN / ASIN
0201593920
ISBN-13
9780201593921
Marketplace
France 🇫🇷
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Description
This text presents a holistic and strategic review of the motorcar industry, across time and geographies and spanning different sectors and functions.
