Retailing Management (Mcgraw Hill/Irwin Series in Marketing)
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Book Details
Author(s)
Michael Levy, Barton A. Weitz
Publisher
Richard D Irwin
ISBN / ASIN
0256059896
ISBN-13
9780256059892
Marketplace
France 🇫🇷
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Description
Retailing has become a high-tech, global industry. Retailing Management covers the latest developments in information technology for retailers. It also covers current trends and practices in international retailing.
An interactive website offers additional resources for the reader.
