Strategic Management: Formulation, Implementation, and Control

Name: Strategic Management: Formulation, Implementation, and Control
Author: John A., Ii Pearce, Richard B., Jr. Robinson
ISBN: 9780256113624

Author John A., Ii Pearce, Richard B., Jr. Robinson

Publisher Richard D Irwin

Category Business & Economics

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Book Details

Author(s) John A., Ii Pearce, Richard B., Jr. Robinson

Publisher Richard D Irwin

ISBN / ASIN 0256113629

ISBN-13 9780256113624

Sales Rank #8,581,465

Category Business & Economics

Marketplace United States 🇺🇸

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Description

This fifth edition features many new cases including one that simulates an on-going business case featuring Coca-Cola. This simulation has video support. For business and management students as well as personnel practitioners.

Strategic Management: Formulation, Implementation, and Control

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