Business Information Management: Improving Performance Using Information Systems (2nd Edition)
Book Details
Author(s)Dave Chaffey, Gareth White
PublisherFinancal Times Management
ISBN / ASIN0273711792
ISBN-139780273711797
AvailabilityUsually ships in 2-3 business days
Sales Rank4,088,800
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description
This readable textbook takes a problem-solving approach to business information management, addressing the challenges faced by a wide group of stakeholders – not only the end-user, but also the general manager, IT manager and company director.
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