Business Information Management: Improving Performance Using Information Systems (2nd Edition)
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Book Details
Author(s)
Dave Chaffey, Gareth White
Publisher
Financal Times Management
ISBN / ASIN
0273711792
ISBN-13
9780273711797
Category
Business & Economics
Marketplace
France 🇫🇷
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Description
This readable textbook takes a problem-solving approach to business information management, addressing the challenges faced by a wide group of stakeholders – not only the end-user, but also the general manager, IT manager and company director.
