https://www.ebooknetworking.net/books_detail-0273718568.html

Marketing Management: First European Edition

Name: Marketing Management: First European Edition
Author: Philip Kotler, Kevin Keller, Mairead Brady, Malcolm Goodman, Torben Hansen
ISBN: 9780273718567

AuthorPhilip Kotler, Kevin Keller, Mairead Brady, Malcolm Goodman, Torben Hansen

PublisherPearson Education Canada

Shop on Amazon — choose your country

🇺🇸 USA 🇨🇦 Canada 🇬🇧 UK 🇩🇪 Germany 🇫🇷 France 🇮🇳 India

Buy New on Amazon 🇫🇷

Book Details

Author(s)Philip Kotler, Kevin Keller, Mairead Brady, Malcolm Goodman, Torben Hansen

PublisherPearson Education Canada

ISBN / ASIN0273718568

ISBN-139780273718567

MarketplaceFrance 🇫🇷

Description

The first European edition of Marketing Management reinvigorates this classic text by exploring the challenges 21st century marketing managers face.