Marketing Management
142.50
USD
Book Details
PublisherFinancial Times Prentice Hall
ISBN / ASIN0273743619
ISBN-139780273743613
Sales Rank2,304,543
MarketplaceUnited States 🇺🇸
Description
All the accessibility, theoretical rigour and managerial relevance of the global best-seller Marketing Management plus European structure, European examples, the work of European academics and bespoke online resources.
