Strategic Marketing Problems International Edition
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Book Details
Author(s)
Author
Publisher
Pearson Education Limited
ISBN / ASIN
0273768948
ISBN-13
9780273768944
Category
Business & Economics
Marketplace
France 🇫🇷
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Description
Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they’ve learned.
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