Advertising Strategy: A Communication Theory Approach

Name: Advertising Strategy: A Communication Theory Approach
Author: Larry Percy, John Rossiter
ISBN: 9780275916923

Author Larry Percy, John Rossiter

Publisher Praeger

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Book Details

Author(s) Larry Percy, John Rossiter

Publisher Praeger

ISBN / ASIN 0275916928

ISBN-13 9780275916923

Marketplace France 🇫🇷

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Book by Percy, Larry, Rossiter, John