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Research in Mass Communication: A Practical Guide

Name: Research in Mass Communication: A Practical Guide
Author: Paula M. Poindexter, Maxwell E. McCombs
ISBN: 9780312191627

AuthorPaula M. Poindexter, Maxwell E. McCombs

PublisherBedford/St. Martin's

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Book Details

Author(s)Paula M. Poindexter, Maxwell E. McCombs

PublisherBedford/St. Martin's

ISBN / ASIN0312191626

ISBN-139780312191627

Sales Rank1,276,363

MarketplaceUnited States 🇺🇸

Description

Research in Mass Communication provides students with a step-by-step guide to planning, conducting, and applying mass communication research in both academic and industry settings.