The Future of Business: The Essentials (with InfoTrac)
85.95
USD
Book Details
Author(s)Lawrence J. Gitman, Carl McDaniel
PublisherCengage Learning
ISBN / ASIN0324320280
ISBN-139780324320282
Sales Rank2,891,848
MarketplaceUnited States 🇺🇸
Description
The Future of Business: The Essentials, 2e offers a brief yet complete introduction to business concepts and terminology using a student-centered, practical, and relevant approach. Stressing to students that "You Are the Future of Business," The Future of Business: The Essentials teaches students to navigate through the sometime stormy business environment by stressing important business issues such as customer satisfaction and quality, entrepreneurship, cultural and workplace diversity, ethics, global business, technology, teams, and e-business.




