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📖 Description
This text follows and succeeds the second edition of "Small Business and Entrepreneurship" by Paul Burns and the late Jim Dewhurst. It combines a theoretical management perspective with a practical "how to" element. Boxed mini-cases, a step-by-step guide to producing a business plan and full length case studies provide practical application. This text has been written for final year undergraduates and MBA/postgraduate business students taking small business or entrepreneurship modules.
