Television Across Asia: TV Industries, Programme Formats and Globalisation (Routledgecurzon Media, Culture and Social Change in Asia)
Book Details
PublisherRoutledge
ISBN / ASIN0415546273
ISBN-139780415546270
AvailabilityUsually ships in 24 hours
Sales Rank3,869,309
MarketplaceUnited States 🇺🇸
Description
This book explores the trade in television program formats, which is a crucially important ingredient in the globalisation of culture, in Asia. It examines how much traffic there is in program formats, the principal direction of flow of such traffic, and the economic and cultural significance of this trade for the territories involved, and for the region as a whole. It shows how new technology, deregulation, privatisation and economic recession have greatly intensified competition between broadcasters in Asia, as in other parts of the world, and discusses how this in turn has multiplied the incidence of television format remakes, with some countries developing dedicated format companies, and others becoming net importers and adapters of formats.
