Welcome to the Creative Age: Bananas, Business and the Death of Marketing
Price not available for France
You can still browse on Amazon. Try another country above.
Book Details
Author(s)
Earls, Mark
Publisher
Wiley
ISBN / ASIN
047084499X
ISBN-13
9780470844991
Category
Business & Economics
Marketplace
France 🇫🇷
Ratings & Reviews
No reviews yet — be the first!
No reviews yet.
Description
This book chronicles the dawn of the age of creativity in business, when new ideas and practices based on creativity will drastically change the way we do business. Starting with an overview of the age of marketing, the book winds its way through the past and the present to show us the future of business, backed up with insights from sociology and psychology.
