Managing and Using Information Systems: A Strategic Approach
Book Details
Author(s)
Keri E. Pearlson, Carol S. Saunders
Publisher
Wiley
ISBN / ASIN
0471346446
ISBN-13
9780471346449
Sales Rank
#3,876,827
Marketplace
United States 🇺🇸
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Description
* Concepts are presented in clear, non-technical jargon.
* Presents proven strategies for integrating IT with business strategies to create competitive advantages for organizations.
* Current readings and Web links bring basic issues up to date with examples of how successful managers implement IT.
* Presents proven strategies for integrating IT with business strategies to create competitive advantages for organizations.
* Current readings and Web links bring basic issues up to date with examples of how successful managers implement IT.
