Improving Time to Profit: Customer Focused Strategies for Marketing and Sales

In the 80's, the push was for Quality. Market Share along with Time to Market was the focus of the 90's. The next thrust will be for Profitability and the time it takes to get to profit. Business Mentors has researched over 600 companies to identify the best practices that enable rapid Time to Profit. That is what this book is about - Improving your Time to Profit. You can develop profits in half the time. In three years, you can be twice as profitable as you are now.