Ben & Jerry's Double Dip : Lead With Your Values and Make Money, Too
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Book Details
Author(s)
Ben Cohen, Jerry Greenfield,
Publisher
Simon & Schuster
ISBN / ASIN
0684834995
ISBN-13
9780684834993
Category
Business & Economics
Marketplace
France 🇫🇷
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Description
In this text, the authors explain their business method, that of values-led business, and how anyone who owns, works for, invests in, or shops with a company might help make it a socially responsible business using this method.
