Conflicting Accounts: The Creation and Crash of the  Saatchi and Saatchi Advertising Empire Buy on Amazon

https://www.ebooknetworking.net/books_detail-0684835533.html

Conflicting Accounts: The Creation and Crash of the Saatchi and Saatchi Advertising Empire

PublisherTouchstone

Book Details

Author(s)Kevin Goldman
PublisherTouchstone
ISBN / ASIN0684835533
ISBN-139780684835532
MarketplaceFrance  🇫🇷

Description

Conflicting Accounts is the story of the rise, crash, and rebirth of the largest and arguably most significant advertising agency in the world -- Saatchi and Saatchi. Author Kevin Goldman, former daily advertising columnist for the Wall Street Journal, guides us through a lushly detailed account of the feats and foibles of two of the most colorful characters in the ad business: the reclusive Charles Saatchi, a renowned art collector and the creative force behind Saatchi & Saatchi; and his younger brother Maurice, the ever-so-charming rainmaker whose tony lifestyle and questionable management skills eventually led to his downfall.

More Books by Kevin Goldman

Donate to EbookNetworking
Prev
Next