Getting the Fish to Swim to You & Keeping Them in Your Boat: Marketing Wisdom to Attract & Retain Customers
Book Details
Author(s)Alan Adler
PublisherAlan Adler & Associates, Inc.
ISBN / ASIN0692010750
ISBN-139780692010754
AvailabilityUsually ships in 24 hours
Sales Rank3,290,689
MarketplaceUnited States 🇺🇸
Description
It's about how CHOICE, COMPLEXITY and CHANGE have impacted buyer behaviors and attitudes. Why, what got you where you are today won't take you where you want to be, in the future. There are more than 160 case studies of what can be done to mitigate this phenomenon and 80 things not to do.


