Effective Communication in Organisation
Book Details
Author(s)M. Fielding
PublisherJuta Academic
ISBN / ASIN0702142360
ISBN-139780702142369
MarketplaceFrance 🇫🇷
Description
Covering the syllabuses of the Institute of Marketing Managment (IMM), the Institute of Administration and Commerce (IAC), and the South African Institute of Chartered Secretaries and Administrators (CIS), this text also aims to cater for undergraduates of business communication. An approach which combines theory and practice is adopted, and this second edition gives examples of, and advice on preparing different types of business messages (new inclusions are journals, summary reports, electronic mail and an overview of the Internet). The text covers the following topics: the communication process; communication flows in organizations; intercultural communication; small-group communication; barriers to good communication; formal meetings; interpersonal communication; interviews; preparing spoken and written messages (including E-mail); the Internet; writing case studies; writing summaries and comprehensive tests; mass communication and public relations; grammar, sentence structure and punctuation.
