Marketing and Public Relations Handbook for Museums, Galleries, and Heritage Attractions
Book Details
Author(s)
Sue Runyard, Ylva French
Publisher
AltaMira Press
ISBN / ASIN
0742504077
ISBN-13
9780742504073
Availability
Usually ships in 24 hours
Sales Rank
#3,043,067
Marketplace
United States 🇺🇸
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Description
This definitive guide describes the role of marketing and effective marketing and public relations techniques any museum or heritage site can utilize.
