Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys (The R&L Series in Mass Communication)
Book Details
Author(s)
Danesi, Marcel
Publisher
Rowman & Littlefield Publishers
ISBN / ASIN
0742555453
ISBN-13
9780742555457
Availability
In Stock
Sales Rank
#9,413
Category
Paperback
Marketplace
United States 🇺🇸
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Description
- Used Book in Good Condition
