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International Marketing: Strategy, Planning, Market Entry and Implementation

AuthorRoger Bennett, Jim Blythe
PublisherKogan Page Business Books
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🇺🇸 USA 🇨🇦 Canada 🇬🇧 UK 🇩🇪 Germany 🇫🇷 France 🇮🇳 India
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Book Details

Author(s)Roger Bennett, Jim Blythe
PublisherKogan Page Business Books
ISBN / ASIN0749438088
ISBN-139780749438081
MarketplaceFrance  🇫🇷

Description

* Restructured and fully updated new edition
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