Strategic Management (MBA Masterclass Series)
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Book Details
Author(s)
Philip Sadler
Publisher
Kogan Page Business Books
ISBN / ASIN
0749439386
ISBN-13
9780749439385
Marketplace
France 🇫🇷
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Description
On the surface, strategic management appears to be quite straightforward: it is all about deciding some medium- to long-term goals, bringing together the resources, devising a plan and schedule, and then getting on with it. However, in the real world it isn't quite this simple.
