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Integrated Brand Promotion Management: Text, Cases, and Exercises

Name: Integrated Brand Promotion Management: Text, Cases, and Exercises
Author: MURPHY JOHN H, CUNNINGHAM ISABELLA C, DELEWIS LIZA S.
ISBN: 9780757577918

AuthorMURPHY JOHN H, CUNNINGHAM ISABELLA C, DELEWIS LIZA S.

PublisherKENDALL HUNT PUBLISHING

CategoryBusiness & Economics

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Book Details

Author(s)MURPHY JOHN H, CUNNINGHAM ISABELLA C, DELEWIS LIZA S.

PublisherKENDALL HUNT PUBLISHING

ISBN / ASIN0757577911

ISBN-139780757577918

CategoryBusiness & Economics

MarketplaceUnited Kingdom 🇬🇧

Integrated Brand Promotion Management: Text, Cases, and Exercises

Book Details

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