Selling for People Who Hate to Sell: Everyday Selling Skills for the Rest of Us

No matter what their trade or profession, everyone--at least on occasion--needs sales skills. Selling for People Who Hate to Sell, by business consultant Brigid McGrath Massie with John K. Waters, is a breezy but helpful guide to the basics for those who lack them. Combining motivational tidbits with rock-solid suggestions, it actually sells the reader on the need to develop such expertise while imparting advice that virtually anyone can follow.