Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge
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Book Details
Publisher
Routledge
ISBN / ASIN
0765627175
ISBN-13
9780765627179
Category
Business & Economics
Marketplace
United Kingdom 🇬🇧
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Description
This timely book brings together some of the most higly respected scholars and practitioners in the consumer psychology and health communication fields to analyze how the latest research can be effectively applied to the critical public health issue of obesity.
