The McDonaldization of Society: An Investigation Into the Changing Character of Contemporary Social Life
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Book Details
Author(s)George Ritzer
PublisherPine Forge Press
ISBN / ASIN0803990774
ISBN-139780803990777
Sales Rank1,596,736
MarketplaceUnited States 🇺🇸
Description
The fast-food business, most notably Mcdonal ds, revolutionised not only the restaurant business but also American society and ultimately, the world. Using the model of Mcdonalds, the author draws on the theories of Weber to produce a social critique. '










