Conversations in: Leadership of Professional Nursing Associations

This book provides information about what associations do and how leaders help associations with their programs and services. It covers topics such as educational meetings, newsletters, electronic communication, and networking. Insights into association membership marketing, recruitment, and retention are included. In addition, this book is a primer for leaders including board and committee work, planning, meeting management, collaborating with others, and developing future leadership associations. The question/answer format makes it easy for readers to identify topics of interest.