Introduction to Opinion and Attitude Measurement
Book Details
Author(s)Hermann Henry Remmers
PublisherGreenwood Press
ISBN / ASIN0837141664
ISBN-139780837141664
AvailabilityUsually ships in 1 to 3 weeks
Sales Rank10,596,471
MarketplaceUnited States 🇺🇸
Description
This book is concerned with the techniques used in measuring opinions and attitudes, with special attention to scaling methods and the statistics involved.
