Cases in Direct Marketing (NTC Business Books)
52.90
USD
Book Details
Publisher
Ntc Pub Group
ISBN / ASIN
0844233218
ISBN-13
9780844233215
Sales Rank
#7,839,874
Marketplace
United States 🇺🇸
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Description
"Cases in Direct Marketing" is a treasure house of actual company experiences. This wide-ranging collection of 23 cases will expand your understanding of direct marketing's capacity to revolutionize every phase of business, from product development to making sales. Every case takes you beyond the basics and tests your problem-solving skills.
