The Mega-Strategy Audiocassette Series
Book Details
Description
The accompanying audiocassette presentation describes the Classifed Corollary to the Mega-Strategy in complete detail. The information in this book will reveal the tested techniques and copywriting secrets that will allow you to create compelling, persuasive, irresistable classifed ads that can be used as an ultra-low-cost alternative to a direct mail campaign in launching a successful Mega-Strategy promotion.
You'll learn how to write classifieds in the fewest possible words. You can choose from up to ten different "keying systems" that will allow you to determine which ad produced which responses. Then, you'll discover a variety of testing methods that will allow you to select the most effective ads to use in any target market. Finally, you'll learn how to expand to larger and larger numbers of ads profitably until you can eventually have one or more ads in every responsive market available in print.




