When Lean Enterprises Collide: Competing Through Confrontation
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Book Details
Author(s)
Cooper, Robin
Publisher
Harvard Business Review Press
ISBN / ASIN
0875845401
ISBN-13
9780875845401
Marketplace
United Kingdom 🇬🇧
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Description
"When Lean Enterprises Collide" presents a new theory of competition for manufacturers racing to create the most innovative product at the lowest prices. The author shows that the key to success in this environment is the integrative management of cost, quality, and functionality. Robin Cooper describes eight innovative and aggressive cost management techniques, including target costing and value engineering.
