Introduction to Graphic Communication (46.65%)

Dr. Levenson, the department head of Graphic Communication at California Polytechnic State University, authored Introduction to Graphic Communication specifically for students, but given its broad-based approach to graphic communication, its content can be just as helpful to any professional who wants to gain a more thorough understanding of graphic arts, printing, design, publishing, and related fields. In addition to providing historical examinations of common and uncommon printing and graphic communications practices, Introduction to Graphic Communication offers a comprehensive background on the development and uses of the Internet, World Wide Web, and telecommunications. This book also includes a detailed examination of technological transitions, how new technology can be effectively implemented, and sustainability practices.