Adventures Volume II: Adventures: Exploring the 100 Greatest Country Property Ads and why they Pulled

B.K. Haynes shares the secrets that have made him stay at the top of his field, though good times and bad, for over 40 years. These truths are valuable for selling real estate or anything else. Readers learn: - How to create compelling stories that draw in buyers so you can make the sale - What elements will make sure your ads pull - How to decode the secret language of print advertising - What makes a headline great and why it's important - How to turn property deficits into selling points ... and more