Launching New Ventures: An Entrepreneurial Approach
Book Details
Author(s)Kathleen R. Allen
PublisherUpstart Pub Co
ISBN / ASIN0936894733
ISBN-139780936894737
MarketplaceFrance 🇫🇷
Description
Provides entrepreneurs with the tools to start a successful new venture in a global marketplace. This book is organised to follow the process of new venture creation, from recognising an opportunity to testing a business concept in the marketplace to creating a company, and implementing the concept through the writing of a business plan.









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