Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort

The best clients and customers are those that seek you out because they've already heard of you. "Get Slightly Famous" shows how to build visibility and credibility by making yourself a thought leader and indispensable resource to your potential clients and customers. This expanded new edition provides a toolbox of strategies for: getting consistent media attention; using speaking engagements to cultivate your target market; becoming a center of influence within your industry; leveraging the Internet and Web 2.0 to its full potential; and, creating ancillary info-products that supplement your income and build public awareness.