The author spent three weeks getting her house spruced up, and then placed an ad on Craigslist. Six days later she had a signed full-price offer. Some of her marketing techniques are a bit unconventional, but they worked. In this book, you'll learn:
- The six reasons why the author was convinced she could sell her own home without the help of a real estate agent.
- How she got her house ready for sale, while completely ignoring the usual advice of “staging†experts.
- The online resources that helped her avoid the common FSBO mistake of overpricing the house.
- How she used her web publishing experience to focus on the “niche market†that would be most likely to fall in love with the unique character of her home.
- How a simple and basic WordPress website made her ad stand out from all the other real estate ads on the Craigslist site.
- How she made it easy for buyers visiting Craigslist to find her ad.
- How she and her buyer worked together to make the deal work.
- The exact steps she took to build her website in just a few hours.
- And why the author says “If I ever sell another house I’ll sell it myself, on Craigslist.â€
The author is not a professional real estate agent. She's a craft-book author, sculptor and web publisher, who has spent the last 12 years making a living online.