Managing Innovation: Integrating Technological, Market and Organizational Change.
Book Details
Author(s)
Joe Tidd, John Bessant
Publisher
John Wiley & Sons
ISBN / ASIN
111836063X
ISBN-13
9781118360637
Availability
Habituellement expédié sous 24 h
Sales Rank
#53,905
Category
Business & Economics
Marketplace
France 🇫🇷
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Description
Managing Innovation Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both the services and manufacturing sectors. Full description
