Technology Entrepreneurship: Bringing Innovation to the Marketplace
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Book Details
Publisher
Palgrave
ISBN / ASIN
1137020105
ISBN-13
9781137020109
Category
Business & Economics
Marketplace
United Kingdom 🇬🇧
Description
Integrating theory and practice, this book provides students with the knowledge, skills and practical approaches needed to deal with the challenges involved in managing, commercialising and marketing technological innovation and new business development.
