Advertising and Promotion: An Integrated Marketing Communications Perspective (Irwin Marketing)

Name: Advertising and Promotion: An Integrated Marketing Communications Perspective (Irwin Marketing)
Author: George Belch, Michael Belch,
ISBN: 9781259548147

AuthorGeorge Belch, Michael Belch,

PublisherMcGraw-Hill Education

CategoryHardcover

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Book Details

Author(s)George Belch, Michael Belch,

PublisherMcGraw-Hill Education

ISBN / ASIN1259548147

ISBN-139781259548147

CategoryHardcover

MarketplaceUnited States 🇺🇸

Advertising and Promotion: An Integrated Marketing Communications Perspective (Irwin Marketing)

Book Details

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