Exploring Strategy: Text & Cases
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Book Details
Author(s)
Johnson, Gerry
Publisher
Not Avail
ISBN / ASIN
1292002549
ISBN-13
9781292002545
Marketplace
France 🇫🇷
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Description
This title includes coverage of key topic areas in this fast-moving discipline such as internationalisation, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
