Inside the Multinationals 25th Anniversary Edition: The Economics of Internal Markets
Book Details
Author(s)A. Rugman
PublisherPalgrave Macmillan
ISBN / ASIN1403995915
ISBN-139781403995919
AvailabilityIn stock. Usually ships within 2 to 3 days.
Sales Rank2,222,505
MarketplaceUnited States 🇺🇸
Description
The first edition of this book was a milestone. Applying the new theory of multinational enterprises in a North American context, it popularized internalization theory. Now with a new introduction assessing the ground-breaking contribution of the book, this 25th Anniversary edition gives scholars access to the original text.
