CEO Video Communication Handbook 2012/13: 10 Best Practices and Toolboxes for CEO Video Communication
Book Details
Author(s)Susanne Mueller-Zantop
ISBN / ASIN1484803744
ISBN-139781484803745
AvailabilityUsually ships in 24 hours
Sales Rank99,999,999
MarketplaceUnited States 🇺🇸
Description
Learn from Europe's top 100 CEOs: What are their best practices when it comes to CEO video messages? Find detailed analyses, toolboxes and statistics in the 2012/13 edition. The handbook also includes a section how CEOs can prepare for CEO video messages. In an age of transparency and openness, stakeholder engagement is important. We observe how Europe’s top companies disseminate strategic messages and communicate results to their stakeholders. How do they manage crises online? Starting in 2006, CEO Positions has been tracking the use of online video for strategic messages on corporate websites from the top 100 companies in Europe.
