The MBA Bootcamp: What Every Manager Must Know To Succeed

Why The MBA BOOTCAMP? "Students of business are overwhelmed with too much information and traditional business school education offers the same template to all. The Mini MBA focuses-in on what You Must Understand!" Gain a solid foundation in fundamental business practices. Directly apply the knowledge & skills you gain to your career.

Dr. Gerard L. Danford: MBA - The London Business School (UK), PhD - Helsinki School of Economics (Finland) & B.Sc. Engineering CCSU (USA). Dr. Danford has 20 years of experience in successfully consulting multinational companies on strategies and 20 years experience teaching MBA & Executive MBA students in the USA & Europe.

FREE BONUS: Access to: 'Change Management 2.0' & 'Starting a Startup' online courses (provide Amazon receipt number & book title at https://goo.gl/GLEbm9 )

Take Control of Your Professional Development

Managers, startup founders & students of business will benefit most. The Mini MBA can make the greatest difference in your career success!

What You Will Learn

Success Theme

• The formula for success in business and make it happen.

• How to navigate the rapidly changing business environment (Accelerators)?

• How to avoid the enemy of success (Complexity)?

Management Theme

• The secret to becoming more innovative.

• The tasks of effective managers.

• Tools for making better business decisions.

Money Theme

• Behavioral economics 'eats' rational economics for breakfast.

• You must understand Value to succeed in business (Drivers of Value)?

• Planning, Budgeting, and Forecasting (PBF) isn't used effectively.

Market Theme

• Successful marketing is driven through 'budget allocation.'

• How to improve your digital marketing ROI?

• Why mobile is now the #1 marketing challenge, and succeeding in a mobile-first marketplace?

Process Theme

• The Business Case for a Sustainability Strategy.

• How to manage dynamic & stable operations (Agile-Lean Process Skills)?

• Why, where, and how to succeed in international business?

Future Theme

• The 4 Proven Strategic Styles.

• How to use Career Weapons?

• How to Avoid Startup Failure (10/90 Rule)?

PLUS: Case studies on Amazon, Google, Lego and more...

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