The Fine Artist's Guide to Marketing and Self-Promotion: Innovative Techniques to Build Your Career as an Artist

In this best-selling guide, now completely revised and expanded to cover digital resources, an internationally acclaimed artist reveals his guerilla tactics for using the media to build a successful art career.

Filled with innovative tips and advice for the fine artist on a budget, The Fine Artist's Guide to Marketing and Self-Promotion teaches you how to function as your own press agent. Learn how to create attention grabbing publicity videos, press releases, and e-mails; exhibit and publish your work in magazines and newspapers; assemble grant proposals; write effective r sum s; use slides, CDs, Web sites, and other photographic and digital reproductions to get your work into the public eye, and how to qualify for arts-in-education residencies and artists communities.

This updated book also features extensive listings of organizations, services, publications, and other vital resources, along with in-depth profiles of successful artists who have developed effective techniques for marketing and promoting their work. If you re ready to take charge of your art career, you can t afford to be without the information contained in this handy guide.