Pricing Photography: The Complete Guide to Assignment and Stock Prices
Book Details
Author(s)Michal Heron, David MacTavish
PublisherAllworth Press
ISBN / ASIN1581158882
ISBN-139781581158885
CategoryPhotography
MarketplaceIndia 🇮🇳
Description
Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to fit any type of market and usage, how to define prices in a way that guarantees long-term profitability, and the specifics of pricing electronic media. A must-have addition to every photographer s bookshelf.


